I was born in 1970, making me part of Generation X.
The habits that I have subconsciously created around viewing video content are therefore a mix of habits that were formed during my childhood (before the internet, mobiles, VOD and streaming) and habits that I have been forced to pick up along the way as new platforms, devices and services have launched.
Is this the tipping point for broadcast vs multi-platform I wonder?
An annual study from Hub Entertainment Research that tracks which TV sources consumers consider to be their main viewing platform has found a continuing increase in multi-platform use and a steady decline away from Live TV. (more…)
Not surprisingly, our ever-growing appetite for video content is having a positive impact on the video platform market with Technavio predicting an annual growth rate of more than 18% through to 2022. (more…)