Asia Pacific to become world’s largest subscription video-on-demand market and global SVOD market will double by 2022
According to new research by Digital TV Research, Video-on-demand (VOD) subscribers in the Asia Pacific region are set to exceed the total subscribers registered in North America this year.
In fact global paid subscriptions to VOD is on course to double the 2016 figure and reach 546 million by 2022. 43% of these subscribers will be from Asian Pacific region compared to the 31% from North America.
More interesting for those us in the industry, it’s predicted that global SVOD revenues will reach $41 billion by 2022, also doubling the $17 billion figure of 2016.
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Onwards and upwards!
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