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SVOD Fans are Building Their Own Custom TV Bundles

According to a study from Ampere, 40% of respondents had built a custom TV bundle by the end of Q1 2017, up from 24% in mid-2015.As the demand for TV services grows and the market is ‘bulking out’, people are crafting their own TV bundles from all the options available, rather than abandoning their pay TV operators through the cord-cutting process.

See full story here: cleeng.com

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