Euro SVOD revenue grows 128% between 2011 and 2016
Great to see that as more of our partners focus on subscription-based VOD (SVOD), the data is showing sharp spikes in customer uptake of the same!
The European Audiovisual Observatory recently released their EU SVOD market – 2017 report, calculating that nearly 40 million Europeans had subscribed to VOD services in 2016.
More importantly for those of us investing in SVOD, the percentage of SVOD revenues as part of the overall pay on-demand market grew enormously in the past 5 years from just 11% in 2011 to representing 66% of overall revenues by 2016.
The European Audiovisual Observatory survey also noted that whilst pay-TV was still dominant, SVOD revenues were increasing at a much sharper rate within the overall figures, so it will be interesting to see what happens in 2018!
If you’re looking for international premium video libraries, linear TV channels or even an end to end hosted VOD service (with or without the content), then give us a shout at email@example.com for a no obligation chat about your specific requirements and objectives.
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